Turn 'gut feelings' into 'data-driven decisions.'
Alembic Technologies
Software Development
San Francisco, California 2,015 followers
Empowering CMOs through predictive intelligence
About us
Alembic provides AI-powered marketing analytics for C-suite executives. Our near-real-time platform leverages cutting-edge mathematics, proprietary algorithms, and composite AI, forming an innovative solution unmatched in the marketplace. Organizations use it to model revenue outcomes, addressing the long-standing challenge of quantifying the impact of marketing on sales. Alembic is proud to work with enterprise companies, including NVIDIA, Texas A&M, and North Sails.
- Website
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https://getalembic.com/
External link for Alembic Technologies
- Industry
- Software Development
- Company size
- 11-50 employees
- Headquarters
- San Francisco, California
- Type
- Privately Held
- Founded
- 2018
Locations
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Primary
350 Townsend St
210
San Francisco, California 94107, US
Employees at Alembic Technologies
Updates
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The real ROAS comes from killing what's "good enough" and doubling down on what's great. But you can't spot these opportunities by looking at campaigns in isolation. Your display ads might look solid. Your paid social may seem fine. Your search campaigns are hitting targets. But zoom out, and you'll see a different story. Real performance insights come from seeing how your entire marketing mix works together. Where does spending overlap? Where does attribution get muddy? Where are budgets competing instead of complementing? Most marketers optimize piece by piece. Winners optimize the entire chess board.
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What a great panel! Here are some photos of Alembic founder and CEO Tomas P., along with Delta Airlines CMO Alicia Tillman, at the Brand Innovators Marketing Leadership Summit at CES.
Marketing is evolving at an exponential rate, and the experts on stage at the Marketing Leadership #BISummit hosted by Wynn Las Vegas during CES had a lot to say about how brands can keep pace. Jeffrey Katzenberg, Founding Partner of WndrCo, Tomás P., CEO of Alembic Technologies, and Alicia Tillman, Chief Marketing Officer of Delta Air Lines, with moderator Paul Suchman, Chief Marketing Officer of Audacy, Inc., explored how technology, creativity, and strategic thinking converge to drive marketing innovation. Their discussion revealed how brands can harness the power of exponential growth and stay ahead of the curve in a rapidly changing landscape. The future of marketing is here, and it’s all about scaling with purpose. 📢SUBSCRIBE to our Brand Innovators On Stage YouTube Channel! Stay up to date on all the best stage content!: https://lnkd.in/ev-8_iMX #Marketing #Innovation #MarketingInnovation #MarketingLeadership #Leadership #TheWynn #LasVegas #LVCommunity #CES #CES2025 #Tentpole #TentpoleActivation #Day3 #WndrCo #Alembic #DeltaAirLines #Audacy
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Think brand measurement is hard? Think again. Alembic is your intelligent marketing companion that solves a common headache: trying to figure out if your marketing is working. Instead of guessing or using outdated methods that might compromise privacy, Alembic observes how your campaigns perform in real time and provides recommendations in context to give you a clear picture of what's working and what to expect. Check out the link in the comments to learn more.
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Gartner® named Alembic as a Sample Vendor for Decision Intelligence and Simulation Data in their recent report. According to the report, interest in this area is just starting to heat up, and adoption of these platforms is expected to accelerate over the next three to six years. Here is a short excerpt: “Decision intelligence (DI) platforms are used to create solutions that support, automate and augment the decision making of humans or machines, powered by the combination of data, analytics, knowledge and artificial intelligence (AI) techniques.” “DI platforms have the potential to save costs and generate revenue across industries, particularly where they can be applied to support large enterprises in strategic planning and public image management.” Take from: Gartner, Emerging Tech Impact Radar: Intelligent Simulation, By Danielle Casey, Jim Hare, Afraz Jaffri, 5 December 2024 Disclaimer: GARTNER is a registered trademark and service mark of Gartner, Inc. and/or its affiliates in the U.S. and internationally and is used herein with permission. All rights reserved.
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Effective marketing measurement doesn't require invasive tracking methods like cookies and pixels. Our system leverages non-personally identifiable data, advanced computing infrastructure, proprietary mathematical models, and artificial intelligence to deliver real-time marketing insights. With Alembic, CMOs can measure marketing effectiveness while maintaining user privacy, which is a win-win for both consumers and marketers.
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Join us at the Brand Innovators Marketing Leadership Summit during CES 2025 Alembic Technologies Founder and CEO Tomás P. will explore marketing in the age of exponential change alongside industry leaders. The session is on Wednesday, January 8, and starts at 12:15 PM in the Lafite Ballroom. Hosted at the Wynn Las Vegas, January 6-9th. Register for the event here: https://lnkd.in/gBFjVXyw
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Alembic Technologies reposted this
Jeffrey Katzenberg and I return to CES next week! Excited for the Brand Innovators session where Jeffrey will join the stage with Alicia Tillman (Delta Air Lines) and Tomás P. (Alembic Technologies) to discuss the power of AI for marketing measurement. Also excited for Michael Kassan (3C Ventures) to interview Jeffrey and May Habib (Writer) at Shelly Palmer's breakfast. Please give me a shout if you'll be at CES! #CES #CES2025